We believe keyword research is still broken
Most tools show you numbers without context. Search volume means nothing if you don't understand who's searching and what they actually want.
We started Aeriontrevia in 2019 because we got tired of watching people chase high-volume keywords that converted poorly. Our courses teach you to look past the metrics and find terms that match real search intent.
No fluff about becoming an expert overnight. Just practical methods for finding keywords that bring the right traffic to your content.
What you'll actually learn
Our courses focus on techniques you can apply immediately. Everything is structured around real scenarios from content creation and SEO campaigns.
Competitor gap analysis
Learn to identify keywords your competitors rank for that you're missing. We show you how to find opportunities they've overlooked and build content strategies around actual gaps in coverage.
Search intent mapping
Stop guessing what searchers want. We teach you to categorize keywords by intent, analyze SERP features, and match your content format to what actually ranks for each query type.
Long-tail filtering methods
High-volume keywords are competitive. You'll learn systematic approaches to finding lower-competition long-tail variations that drive targeted traffic and convert better for specific use cases.
Seasonal trend spotting
Understand how to identify keywords with cyclical patterns and plan content calendars around predictable traffic spikes. Useful for anyone managing editorial schedules or campaign timing.
SERP feature targeting
Featured snippets, people also ask boxes, and video carousels all require different optimization approaches. We break down how to format content for each feature type and when it's worth pursuing.